Sales Director – Southern Africa

Job Description

Eaton’s mission is to improve the quality of life and the environment through the use of power management technologies and services. We provide sustainable solutions that help our customers effectively manage electrical, hydraulic, and mechanical power – more safely, more efficiently, and more reliably. Eaton’s 2019 revenues were $21.4 billion, and we sell products to customers in more than 175 countries. We have approximately 103,000 employees. For more information, visit


Join Eaton and help us provide energy-efficient solutions that have a real impact on the environment. We make what matters work.  Do you want to work for a global player, where we care about ethics, inclusion and diversity and our people?



Primary functions:

The Sales Director will lead, direct and develop a team of sales managers that will have the responsibility of achieving the established sales and margin goals. This position will implement the Africa growth strategy in areas such as sales volume, market share and business development and will monitor the performance of the sales organization against the goals.



Essential functions:
  • Lead, direct and supervise all Africa (North, West, East and South Africa) sales functions to ensure policies, procedures and activities meet the organization’s short and long-term business objectives.
  • Defines Africa regional strategy, coordinates and coaches team on all efforts related to demand creation and account management. Encompassing, but not limited to, customer visits, product presentations and training, sampling and quotation, and channel management.

  • Negotiate terms of sales with major clients in accordance to company policies and with the objective of maximizing profitable revenues.

  • Establish targets for Regional sales teams in areas such as sales revenues, price realization, and business development and monitor the performance of the organization against these goals.

  • Contribute to business planning at the top executive level to develop a sales strategy that is consistent with the organization’s short-term and long-term objectives as documented in the strategic plan.

  • Liaise with other senior executives across the organization to ensure that sales strategies and activities are integrated with other parts of the business and in alignment with the overall corporate objectives.

  • Develop, maintain and improve business relations with all customers. Deploys Strategic Account Alignment Process to identify and develop new customers and new sales opportunities.

  • Directs Regional commercial team on documenting and communicating to the marketing team pertinent market data: VOC, technology trends, and new application opportunities to help define new product development objectives and technology roadmaps.

  • Documents, tracks and reports on progress to management on local and international levels

  • Participates in Regional technical conferences, and trade shows related to the electronic industry to stay up to date with market trends, and competitive landscape.

  • Work with finance team to establish Regional budgets for the commercial team and monitor expenses to stay within these plans.

  • Significant travel within Africa and Europe Region.



  • Bachelor’s degree or higher in engineering or science with a minimum of 10 years in the electronic component industry.

  • Solid experience in the Africa industry. Proven business success in managing a sales portfolio and achieving profitable growth.

  • In-depth knowledge and experience in the African electronic distribution network.

  • Ability to work in a team environment and be capable of integrating various functions.

  • Commercially and technically savvy, customer-focused with the ability to think strategically.

  • The incumbent must incorporate best practices in his/her management style and have a sense of urgency in solving problems.

  • Familiarity with using and managing a sales team thru a CRM system desired.



About Eaton:

Eaton is an Equal Opportunity and Affirmative Action Employer. Eaton is committed to ensuring equal employment opportunities for all job applicants and employees. Employment decisions are based upon job-related reasons regardless of an applicant's race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, marital status, genetic information, protected veteran status, or any other status protected by law. At Eaton, we see things differently.

We see opportunities to innovate, go above and beyond, and we work hard because what we do reflects who we are. If you see things differently—if you’re determined, motivated and focused on improving the world around you—then it’s time to see where a career at Eaton can take you.

Across Eaton we value the following attributes in our people and the successful incumbent will be expected to demonstrate these in their approach to their day to day work:

  • Transparency - We say what we think. We make it ok to disagree.

  • Accountability - We seek responsibility and take ownership. We do what we say.

  • Passionate - We care deeply about what we do. We set high expectations and we perform.

  • Learner - We are curious, adaptable and willing to teach what we know.

  • Efficient - We value speed and simplicity.

  • Ethical - We play by the rules and act with integrity. We are proud of our actions.


For more information, visit


Candidate applying to the vacancy will be subject of the background screening. – if applicable

We make what matters work. Everywhere you look—from the technology and machinery that surrounds us, to the critical services and infrastructure that we depend on every day—you’ll find one thing in common. It all relies on power. That’s why Eaton is dedicated to improving people’s lives and the environment with power management technologies that are more reliable, efficient, safe and sustainable. Because this is what matters. We are confident we can deliver on this promise because of the attributes that our employees embody. We’re ethical, passionate, accountable, efficient, transparent and we’re committed to learning. These values enable us to tackle some of the toughest challenges on the planet, never losing sight of what matters.

Job: Sales

Region: Europe, Middle East, Africa
Organization: Africa

Job Level: Manager
Schedule: Full-time
Is remote work (i.e. working from home or another Eaton facility) allowed for this position?: No
Does this position offer relocation?: No
Travel: Yes, 25 % of the Time