Senior Market Research Analyst

Job Description

If you desire to be part of something special, to be part of a winning team, to be part of a fun team – winning is fun.  We are looking forward to a Senior Market Research Analyst - APAC Region in Eaton’s Sales and Marketing Center, based in Pune, India.  In Eaton, making our work exciting, engaging, and meaningful; ensuring safety, health, wellness; and being a model of inclusion & diversity are already embedded in who we are - it’s in our values, part of our vision, and our clearly defined aspirational goals.

 

This position is a part of SMC_SAMR CoE responsible for-

  • Providing well-researched analysis and actionable intelligence to determine growth opportunities, market positioning, and strategic business issues.

  • Support the Engineering Services & Solutions’ Strategic Plan and Profit plan with market insights, TAM Estimation, End Market Growth Forecast, Product Market Competitor Metrics, market size by segment, region, and other market and business analysis requirements).

  • Regularly support the Leadership team by providing clear picture of market trends and new technology for consideration in Product Road-mapping and ProLaunch activities.

  • Gather and evaluate relevant market and competitor information to review market position, determine threats, benchmark competitor marketing activities and regularly advise of activities – acquisitions, marketing efforts, press releases, etc.

  • Partner and support the business leaders in their decision making process by providing well-researched analysis and actionable intelligence that would address the key business challenges.

  • Lead/ co-lead analysis presentation calls to internal customers to discuss research findings, conclusions and specifically presenting recommendations for business to take actions on.

  • Conduct studies to determine sales trends, market share, and operating profit with the intention to identify opportunities to grow sales, strengthen market share, and increase profitability.

  • Comfortable in discussions with Sr. executives in answering questions as well as counter-questioning them

  

 This exciting role offers opportunity to:

  • Understand business challenges and explore opportunities to present actionable analysis. Develop information research and analysis methodology by partnering with business to validate the secondary research findings and scrutinizing them with company’s business/ market/ product/ technology leaders.

  • Employ logic and tools in reporting to provide predictive analysis, track technological developments which may impact the business and provide inputs for strategic plans.

  • Develop market analysis to illustrate market size/share/growth globally and by region for key markets.

  • Conduct studies to determine sales trends, market share, and operating profit with the intention to identify opportunities to grow sales, strengthen market share, and increase profitability.

  • Apply specific tactical information discovery, including answers to questions about specific costs, technology, and product information.

  • Create white papers, press releases and other documents requiring technical writing in collaboration with the divisional subject matter experts.

Qualifications

 

  • Preferred Technical Degree/ Diploma with experience in Market Research and Consulting. For less than 3 years of experience, Engineering + MBA is preferred. 

  • Primary and secondary research experience 

  • Well-read on a wide variety of subjects and should have the ability to interpret global macro-economic factors which impact economics, politics and business environment in general.

  • Experience with market trends, customer expectations and economic analysis as provided by internal and external data sources

  • Able to articulate insights in a concise way, both written and verbal.

  • Ability to translate complex reports and analyses into simple ‘business speak’ and present results to internal customers up to the SLT level.

  • Ability to connect the dots and generate insights, prioritize business questions and recommendations.


 

Job tag: *LI 

Yes! Because you are the one we are looking for, we hope to hear from you now!

   

We make what matters work. Everywhere you look—from the technology and machinery that surrounds us, to the critical services and infrastructure that we depend on every day—you’ll find one thing in common. It all relies on power. That’s why Eaton is dedicated to improving people’s lives and the environment with power management technologies that are more reliable, efficient, safe and sustainable. Because this is what matters. We are confident we can deliver on this promise because of the attributes that our employees embody. We’re ethical, passionate, accountable, efficient, transparent and we’re committed to learning. These values enable us to tackle some of the toughest challenges on the planet, never losing sight of what matters.

Job: Marketing

Region: Asia Pacific
Organization: Corporate Sector

Job Level: Individual Contributor
Schedule: Full-time
Is remote work (i.e. working from home or another Eaton facility) allowed for this position?: No
Does this position offer relocation?: Relocation from within hiring country only
Travel: Yes, 10 % of the Time