Eaton Careers

Segment Marcoms Specialist

Budapest, Hungary


Job Description

Segment Marcoms Specialist
Budapest, Hungary

Join Eaton and help us provide energy-efficient solutions that have a real impact on the environment. We make what matters work. Find out more on

Do you want to work for a global player, where we care about ethics, inclusion and diversity and our people?

As a Segment Marcoms Specialist you will play a key role providing support to Eaton’s central marketing communications team on the development and delivery of integrated marketing campaigns spanning a range of industry segments.

The Segment Marcoms Specialist will be responsible for working with colleagues in Country Sales Organisations, Creative Shared Service Center in Pune and the central marketing team for the successful delivery of through the line marketing campaigns.

Your key deliverables:
• Process management
o   Best cost resources – maximizing the use of internal resources to deliver segment marcoms activities: Creative Shared Services Center in Pune and Translation Transcreation Copywriting team, Budapest and Media buying agency
o   Country & Business Unit marketing liaison – to ensure season roll out cadence is maximized, marketing materials are produced to required deadlines
• Content creation
o   Working with segment team and Business Units to create great content for the intended audience
o   Understand the importance of persona-based marketing, tailoring the content accordingly
• Content localization
o   Managing the translation process with Country Sales Organizations to ensure feedback is provided by country colleagues on a timely basis to enable seasons to go live in market
o   Co-ordinating work with Creative Shared Services Center to ensure local language content is created on time and accurately
o   Facilitating the purchasing of imagery from Eaton compliant stock library providers
• Campaign reporting
o   Updating season dashboards on a regular basis
o   Initial analysis of media buying and PR reports to provide recommendations on ways to improve performance
o   External agency engagement
o   Media buying agency
o   Public relations agency



Are you?


• Experienced in applying brand standards to content creation
• Analytical skills
• Expert knowledge of Microsoft Office Suite
• Attention to detail and ability to be self-directed
• Must be able to make sound independent decisions
• Team player working in a collaborative environment
• Excellent organizational, written and oral communication skills are essential


• Understanding of Creative workflows within a business


Then we want to hear about you!


What Eaton offers:

• Contract in fast growing global company
• Challenging projects in dynamic collaborative team
• Great promotional opportunities – We encourage internal promotion, whenever possible
• Culture & Values – We are more than the products we invent and produce – the way we do business is just as important. At Eaton, our values and culture define who we are – both individually and as an organization – and direct our activities every day
• Inclusion & Diversity - Openness to diversity widens our access to the best talent. Inclusion allows us to engage that talent fully
• Learning & Development - We invest in our employees for the long term – not just with salary and benefits, but with ongoing learning and development opportunities made available through Eaton University


We make what matters work. Everywhere you look—from the technology and machinery that surrounds us, to the critical services and infrastructure that we depend on every day—you’ll find one thing in common. It all relies on power. That’s why Eaton is dedicated to improving people’s lives and the environment with power management technologies that are more reliable, efficient, safe and sustainable. Because this is what matters. We are confident we can deliver on this promise because of the attributes that our employees embody. We’re ethical, passionate, accountable, efficient, transparent and we’re committed to learning. These values enable us to tackle some of the toughest challenges on the planet, never losing sight of what matters.

Job: Marketing

Region: Europe, Middle East, Africa
Organization: Sales EMEA

Job Level: Individual Contributor
Schedule: Full-time
Is remote work (i.e. working from home or another Eaton facility) allowed for this position?: No
Does this position offer relocation?: No
Travel: Yes, 10 % of the Time

Requisition ID: 071916