Eaton Careers

Lead Sales Representative

BadenBaden, Germany


Job Description

Eaton Industrial Sector has an opening for:
Lead Sales Representative (m/f)
Location: Baden-Baden - Germany
In support of the Account  Manager, the Senior Sales Representative will cooperate in the achievement of the regional sales strategy and activities for specific OEM(s), Tier 1. In addition, the Lead Sales Representative will directly manage small customers or projects in the country. The Lead Sales Representative will drive all customer programs that revolve around pricing, revenue, growth, profitability, design, and customer satisfaction. In addition, he will support  the Account Manager with broader scope activities, like Profit Plan, Strategic Plan and Pricing activities for the Market served as well as special tasks or projects.
Essential Functions:
  • Lead, for all the assigned small customers, all the programs that revolve around pricing, revenue, growth, profitability, design, and customer satisfaction.
  • Serves as a member of a cross-functional customer interface team to insure a high level of customer satisfaction and responsiveness to customer needs.
  • Support the development of the regional customer strategy for both the annual profit and five-year strategic plans
  • Provides input into the description, qualification, and recommendations of growth opportunities for new products.
  • Gathers competitive information about projects/ product / platform trends / directions and reports it to the Account Manager and team.
  • Manages cost reduction programs to support customer cost cutting initiatives while maintaining internal profitability targets.
  • Deploys the customer relationship review (CRR) process and assists in developing action plans to improve customer satisfaction performance.
  • Assists with the resolution of all open DSO issues at responsible customer base.
  • Builds customer-supplier relationships through daily interface with customer, operations, and engineering.
  • Contributes to the development of pricing and commercial terms and conditions.


  • Understand customer needs and their decision-making process. Anticipate needs of customers and prospects by observing patterns among groups of similar customers. Understand competitor motivation for current actions and develops ways of responding. Use business intelligence tools such as scenario planning to predict competitor actions. Leverage sponsors and coaches to gather input to tailor our offerings.
  • Champions the effort to develop a compelling value proposition to the customer given the products and services that are currently available. Clearly quantifies and articulates how our offering differs from competitors in terms of overall economics.  Identifies where, in the customer's organization, different aspects of our value proposition will be recognized and valued.  
  • Have a fundamental understanding of aggregate price elasticity and economics and value map position by customer groups, channels or specific products. Explain total economic value and minimum acceptable price based on our cost structure. Capture a premium in customer situations where we have a functional, process or relationship advantage. Understand current market price levels on entire product line. Understand profitability and resource requirements of their accounts.
  • BS degree in Engineering, Business or other approved discipline.  (Fluent in German & English)
  • 3 years in Auto Industry
  • Cost estimating, Pricing
What Eaton offers:
Challenging projects in dynamic collaborative team
Excellent working environment – safety and ethics is really important for us
Culture & Values - Eaton is more than the products we invent and produce – the way we do business is just as important. At Eaton, our values and culture define who we are – both individually and as an organization – and direct our activities every day.
Learning & Development- We invest in our employees for the long term – not just with salary and benefits, but with ongoing learning and development opportunities made available through Eaton University.
Eaton is a power management company with 2017 sales of $20.4 billion. Eaton provides energy-efficient solutions that help our customers effectively manage electrical, hydraulic and mechanical power more efficiently, safely and sustainably. Eaton has approximately 95,000 employees and sells products to customers in more than 175 countries. For more information, visit

We make what matters work. Everywhere you look—from the technology and machinery that surrounds us, to the critical services and infrastructure that we depend on every day—you’ll find one thing in common. It all relies on power. That’s why Eaton is dedicated to improving people’s lives and the environment with power management technologies that are more reliable, efficient, safe and sustainable. Because this is what matters. We are confident we can deliver on this promise because of the attributes that our employees embody. We’re ethical, passionate, accountable, efficient, transparent and we’re committed to learning. These values enable us to tackle some of the toughest challenges on the planet, never losing sight of what matters.

Job: Sales

Region: Europe, Middle East, Africa
Organization: VEH Vehicle Group

Job Level: Individual Contributor
Schedule: Full-time
Is remote work (i.e. working from home or another Eaton facility) allowed for this position?: No
Does this position offer relocation?: Relocation from within hiring country only
Travel: Yes, 25 % of the Time

Requisition ID: 055369