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Product Manager - Advanced Controls/ProFX Champion EMEA
State the primary function or overall purpose of your position.
Product marketing management responsibility focused on Eaton’s Electronic Controls and Software products, primarily Pro-FX™ but to include other products as the portfolio expands in EMEA Hydraulics. Key responsibilities include product management, product marketing, product life cycle management, promotion, and product strategy for the outlined product lines on a regional basis. The Product Manager will work closely with Global Product Category Leads, the Eaton Sales Team and functional leaders to develop and implement growth strategies to drive product profitability, volume, mix, market share improvement, and price in EMEA.
This role has primary responsibilities for product promotion, product awareness, communication of product capabilities, product management, information availability and reliability, development, and pricing execution for OEM customers and distribution awareness in EMEA.
ESSENTIAL FUNCTIONS: (Limit yourself to 8-12 statements)
List the essential functions (i.e. key responsibilities with expected end results) which must be accomplished in order to fulfill the purpose of your position as described above.
A. Focus on assigned product portfolio and work in close conjunction with the Global Product Category Leads to execute regional growth strategies
B. Develop a comprehensive technical understanding of the portfolio and how it can be applied, translate this knowledge into marketing and promotional material
C. Acquire & retain comprehensive knowledge of competitive positioning and competitor strategies
D. Lead development of regional product and services strategies including positioning; managing product, segment & channel mix; and developing targeted value propositions while monitoring and addressing product life cycles
E. Provide leadership for assigned products’ core pricing strategy, regionally
F. Monitor and regularly communicate profitability and growth for assigned product line and recommend changes to meet Eaton top and bottom line objectives
G. Lead regional Product Growth Team to propose prioritization of Engineering development activities
H. Proactively engage with the Eaton Sales Team, Distributors and customers within region to promote and support the sale of portfolio products. Provide training and tools to empower regional teams to provide both commercial and technical support
I. Lead the development and deployment of marketing programs to drive growth for the assigned product lines
J. Act as a key team member during new product development within the portfolio, including managing and executing launch activities
K. Act as key commercial marketing resource for distributor events, trade shows and other related National/International forums. Participation in Trade Associations.
w Bachelor’s degree in Business Administration, Marketing, or Engineering from an accredited university
w 8-10 years of industry experience
w Domain expertise in the fields of Electronic Controls and Software and / or Electro-Hydraulic Power and Motion Control Solutions
w 2 years’ experience providing marketing support and organizing and driving channel programs
w 5 years of experience in designing, developing or selling mobile and or industrial control systems
Knowledge of machinery control system design
w MBA preferred
w Demonstrable appreciation of graphical software development
w Gets results through collaboration
w Professional presence and Interpersonal effectiveness
w Ability to clearly breakdown and communicate issues and opportunities across organization
w Business acumen and vision
w Strong sales/marketing experience and technical savvy
w Experience with or an aptitude to understand financial analysis and accounting principles
w Good understanding of market and competitive dynamics
w Analytical and Strategic thinking
w Strategic and tactical pricing
w Understanding of markets, distribution channels, OEM requirements, and brand strengths in association with positioning strategiesAbility to lead cross-functional teams and interpersonal skills to motivate individuals/teams
We make what matters work. Everywhere you look—from the technology and machinery that surrounds us, to the critical services and infrastructure that we depend on every day—you’ll find one thing in common. It all relies on power. That’s why Eaton is dedicated to improving people’s lives and the environment with power management technologies that are more reliable, efficient, safe and sustainable. Because this is what matters. We are confident we can deliver on this promise because of the attributes that our employees embody. We’re ethical, passionate, accountable, efficient, transparent and we’re committed to learning. These values enable us to tackle some of the toughest challenges on the planet, never losing sight of what matters.
Region: Europe, Middle East, Africa
Organization: HYD Hydraulics Group
Job Level: Individual Contributor
Is remote work (i.e. working from home or another Eaton facility) allowed for this position?: No
Does this position offer relocation?: No
Travel: Yes, 25 % of the Time